Are you contemplating the idea of selling your home as a For Sale by Owner (FSBO)? Read the Top 3 Risks of Selling Your Home on Your Own, first. Before you decide to list on your own, it is essential to understand the risks. While the prospect of handling it independently may be enticing, it’s crucial to recognize the challenges that can arise when taking this route. Let’s explore the top risks associated with listing on your own and why you might miss out if you decide to forgo an agent’s assistance.
Pricing Expertise Matters
Pricing is one of the biggest factors in listing your home for sale. Local real estate agents possess invaluable experience in navigating the housing market and understand the intricacies of pricing a home for sale. Homeowners who opt to sell on their own lack this vital experience, which can lead to two to common consequences: overpricing or underpricing the house. To avoid these pitfalls, you really need to collaborate with an agent who can ensure your home is priced at its current market value. If your home is priced too high, it will languish on the market, and if it is priced too low, you lose money as well.
Professional Marketing
You are likely reading this because you were targeted by my ads, and in the digital age, online marketing has become a game-changer, especially when it comes to selling your home. According to the National Association of Realtors (NAR), “Among all generations of home buyers, the first step in the home search process is to look online for properties.”
When I first started seriously pursuing my career as a realtor, my first step was to become a pro at leveraging online marketing tools and resources. My strategies can position my listings front of thousands of house hunters, far more than an open house could, increasing chances of a successful sale. The real benefit of realtors is the years of exposure and the database they amass of buyers looking for homes just like yours. They generate these followers from years of marketing. If you try to do this yourself, you miss out on their database but also on the full potential of online and social media strategies.
Navigating Negotiations
When you decide to sell your home, you will need to have a very firm grasp on negotiations if you do not use a licensed realtor. You’ll need to coordinate with various parties, including the buyer, the buyer’s agent, the inspection company, the appraiser, and more. Maintaining balance and a cool head is essential to this process. Every move is crucial, and the expertise of a real estate agent can make a substantial difference in keeping negotiations on track and successfully closing the deal. You have to keep in mind that while you might be an ace negotiator in your 9-5, homeselling can be much more emotionally charged.
NerdWallet puts this so well by stating, “Your listing agent will also, of course, be on your side throughout negotiations. They’ll double-check paperwork, communicate with the buyer’s agent and other parties involved in the sale, and oversee the process through to closing day.”
Before you decide that you are up to selling your home yourself, you should consult with an area realtor. We are truly the most qualified for the job. We offer the experience and expertise needed to alleviate the stress and complexities involved in the selling process. Contact Kimmy Rolph Real Estate today, for a complimentary analysis.
Would you like to read more tips for sellers? Click here.
